Friday, July 24th – 1:30-5:30pm
The Internet Strategy Forum has added this special social media session from the Online Marketing Institute featuring SEMpdx board member Hallie Janssen. SEMpdx has partnered with the Internet Strategy Forum and the Online Marketing Institute to bring you this event. Sign up with our SEMpdx discount "SEMPDX" and save.
Social Media expert Hallie Janssen of Anvil Media Inc. goes beyond the basics and takes a deep dive into the marketing power of Social Media. In this ½ day session, you’ll learn how to:
- Generate demand using social media
- Drive prospects to your website through social media, and then deliver something unique.
- Supplement your internal analytics data through Facebook
- Discover new search strategies and hone your existing search strategy using Twitter
- Increase your organic search rankings using Digg, Reddit, and Stumbleupon
- Promote your social media campaigns through email, and vice versa.
- Integrate social media into your marketing plan
- Execute your social media campaign in a way that can demonstrate ROI
Featuring case studies demonstrating what’s worked and what hasn’t worked, this program will open to your eyes to what’s truly possible when you integrate an expert social media strategy.
Cost: $95
About the instructor:
Hallie Janssen – Vice President – Anvil Media Inc.
Hallie oversees a team of 10 search engine marketing executives, across 50+ clients. Hallie drives the team to create new services and reports on search engine optimization, SEM PR, online reputation management, pay per click, and web analytics. Hallie consults on web design and development projects with clients, and works with the company president on new business efforts and agency marketing initiatives.
Hallie’s Specialties:
Social Media Marketing, Search Engine Marketing, Search Engine Optimization, Pay-per-click Management, Online Reputation Management and Monitoring, SEM PR, Site Traffic Analysis, and Audience Development.
To learn more about the Online Marketing Institute: https://institute.onlinemarketingconnect.com
Todd Mintz knows PPC…knows Social Media…knows SEO…knows Blogging…knows Domaining…and knows them all real well. He runs growth marketing for )and is also a Director & Founding Member of SEMpdx: Portland, Oregon’s Search Engine Marketing Association, and he can be found here on Twitter and Facebook.