June 6, 2017 – The focus of this month’s event was multi-channel marketing, and we welcomed Dave Roth, CEO of Emergent Digital, who shared tips for successfully utilizing multiple communication channels in our campaigns. Understand your...
May 9, 2017 – SEMpdx hosted its annual Members Appreciation Night on Tuesday with special guest Larry Kim, founder of WordStream and founder/CEO of Mobile Monkey. Larry presented a convincing case for data-backed content marketing and shared...
April 11, 2017 – SEMpdx welcomed John McPhee and Ryan Campbell, both of Oregonian Media Group, to present at this month’s event. Together, they shared their recommendations on how to effectively prioritize, build and measure digital...
[caption id="attachment_21175" align="alignright" width="350"] David Portney and Kevin Chow[/caption] February 7, 2017 – SEMpdx welcomed two SEO experts to speak at our February event. Kevin Chow, from Webfor, shared his insights on the...
January 10, 2017 – This month’s event focused on content roadmaps with OHSU’s Lisa Williams and SuccessWorks’ Heather Lloyd-Martin walking us through the full digital journey of a content asset. Lisa shared several key decisions you need...
September 13, 2016 – This month’s event brought special guest Mel Carson of Delightful Communications to speak to us about the importance of personal branding. Mel began by explaining that personal branding means defining your professional...
In my tenure as Director of Events for SEMpdx, we've had some amazing speakers present at our monthly educational events. I'm going to list them all out, along with what they spoke about, but the real reason for this post is to ask YOU, our...
May 10, 2016 – SEMpdx members were in for a treat this week at the annual Members Appreciation event. Dennis Yu, CTO at BlitzMetrics, joined us Tuesday for two sessions: an afternoon workshop on Facebook growth hacks and an evening presentation...
February 9, 2015 – The focus of this month’s event was building strong online communities. Joining us was Moz’s Jennifer Sable Lopez, who shared several insights on how to do this effectively, including specific tactics to use throughout the...
November 10, 2015 – It was a sold-out evening at this month’s SEMpdx event. WebRanking’s James Svoboda – a former Portlandian – joined us and shared his expertise on conversion rate optimization, where he began with his 10-Point Guide to...