I want to tell you about the secrets I learned at this most informative session. However, Danny Sullivan insisted on a one month embargo of all the tips and tricks disclosed here. Some in the audience tried to break the embargo, so as a way to...
Google will alert webmasters if they have "spammy issues". Added specific guidelines for quality. Will take manual action. Any site can be reincluded /...
Different page ranks for different people based upon what interests you. &pws=0 turns off personalized search. Google's web history breaks history into...
Session based personalization - understanding user intent based on queries & clicks - when does session get started? Interest based personalization - understanding user interest based upon declared preferences or user behavior inside or outside...
Graywolf blog Gaming personalized search. Adds uncertainty to the issue of rankings. PPC - more stability. Ties people into more Google...
Enquiro Social search can be part of personalization. Optimization will happen around themes rather than keywords. Long-tail optimization, optimize around content brackets, understanding user behavior will be vital, user-centric development...
Eyton Seidman - Live Search. Why does it matter? Your site - fragments rank / anchhor text / other information you want to appear. Test: unabmiguous where someone links to you. Avoid session paramteters, multiple sites with identical content,...
Supplemental pages--unique content doesn't come up. Will it be found in the search results? Supplemental results--get links, enter index. Supplemental pages are parsed and indexed differently when supplemental...not necessarily every word & page....
Scott Hendison of Search Commander, Inc is one of the founding board members of SEMpdx, and he was interviewed by Marketing Pilgrim's Andy Beal while attending the SMX Advanced Seattle event last week. - Watch The Video...
"If there's anything the Internet has shown, it's that a lot of people have too much time on their hands. Todd Mintz, a Portland, Ore.-based Internet consultant, suspects iRazoo's checks and balances won't be enough to prevent efforts to move sites...