Thanks to you and SEMpdx for this opportunity to tell you a little about myself and my company. You asked what I do for a living.
The short answer is that I do search engine optimization mostly for firms in the Portland Metro area. This quote tells what I do from a clients perspective.
“Dyann and I have noticed over the past month an increase in telephone calls and e-mail inquiries coming directly from the web site. So our real life experiences are matching your numerical predications. You have done a great job of helping me figure out a direction to take my web site and then implement a plan to get me there. Thanks!” Scott Leibenguth owner of www.portlanddivorcelaw.com.
Scott had created 2 websites targeting family law in the Portland metro area. His rankings were weak and calls for service were too few. Through online keyword research and discussions we selected keywords to promote, and built an entirely new Website around them. Straight-On did technical work necessary to make the WordPress theme more search engine friendly, structured the information to make a strong impact on search engines and worked with Google Places and BING Business Portal to get on the first page. We encouraged and enabled the client to blog and tweet. Scott has done a great job interacting with us and providing content.
I have over 25 years of experience as an electrical engineer and manager with firms like Tektronix, RCA, and Intel. I got an MBA and became Vice President of a high-tech startup. That heightened my awareness of market planning and public relations. I started working professionally with the Web in 1995 and took a liking to search engine optimization. I was doing search engine optimization before SEO was cool. I’ve worked for some firms and with my own business, Straight-On Internet Consulting during that time. I love to partner with Web developers as the SEO on the project.
As you know, I am the Past President of Internet Professionals Northwest which had about 150 Web/Internet professionals back in the day. I brought this background to SEMpdx as one of its founding board members.
I think SEMpdx is great! It is run by a group of exciting winners! They really know their stuff. I enjoy being around these bright and successful people. They are fun, considerate, and very productive. We have built a great organization and community. I am particularly proud that the first SearchFest (05) that Ken Lewis and I put on has been picked up by SEMpdx and made into a national success! SEMpdx helps me keep up with rapidly changing digital marketing through the speakers, events, and comradery. I like that SEMpdx contributes to local charities.
There is no question that SEMpdx is the leading search marketing association in Oregon. It’s members lead in the field through their work, presentations, and ability to draw top quality speakers and attendees from around the nation. Some of its members teach in University and others in institutes.
SEMpdx helps me be a better digital marketer and enjoy doing so.
Todd Mintz knows PPC…knows Social Media…knows SEO…knows Blogging…knows Domaining…and knows them all real well. He runs growth marketing for )and is also a Director & Founding Member of SEMpdx: Portland, Oregon’s Search Engine Marketing Association, and he can be found here on Twitter and Facebook.