John will be attending SearchFest 2011, which will take place on February 23rd at the Governor Hotel in Portland, Oregon. Tickets are available now. To purchase, please click the following link.

1) Please give us your background and tell us what you do for a living.

I am proud to currently be the Online Marketing Manager for Gerber Legendary Blades.  The past 3 months have been exciting as the company makes a strong move to improve the online positioning and work closely with some of the top online retailers to increase sales.  Also, I am excited to be launching a line of products Gerber has developed with Bear Grylls, from Man vs. Wild on 2/1/11!

Prior to Gerber, I was an Account Executive for Anvil Media, Inc. where I honed my skills in SEO, PPC, & Social Media with a wide variety of clients from small/startup B2C to large B2B clients.

2) Please talk about your prior SearchFest experiences and why you keep coming back.

SearchFest has always been a great learning experience with tremendous speakers.  I have been to SMX West, PubCon, and other smaller conferences, but SearchFest continually makes my list of “must-attend shows” each year.  I think this is because it is smaller and allows you the opportunity to interact with the speakers on a more personal level.  The personal interaction allows you to connect with some of the top minds in the field and then discuss over a beer or glass of wine at the end of the day!

3) Please look over the schedule (https://www.sempdx.org/searchfest/2011-agenda/) and give us your top 3 sessions you are looking most forward to seeing.

In no particular order as they all look to be phenomenal:
-Advanced Link Building Session
-Mobile Marketing Strategies & Tactics
-Advanced Onsite SEO

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