The industry’s brightest minds are all yours! Below is the playlist of session videos from SearchFest 2015. Scroll to the right side of the embedded video to select the session video you want to watch. Below the playlist, you will see links to download each session video and links to download the presenter’s slide deck (if available).
For 2017 SearchFest is changing its name to Engage! Date to be announced soon. Tickets go on sale August 9th – the date of the SEMpdx Rooftop Networking Party.
Morning Keynote: Tim Mayer – Heddle Marketing Search Engine Marketers are the New Data-Driven Storytellers
SEO Fundamentals
Marketing Automation: The 40 Hour Asset Speaker: John-Henry Scherck – WP Engine
Penalties & Ranking Drops Speakers: Ian Lurie – Portent, Inc. Greg Boser – Foundation Digital
Competitive Intel Speakers: Rand Fishkin – Moz Rae Hoffman – Sugarrae & PushFire
Dashboards for Marketers Speakers: Annie Cushing – YourTango & Annielytics Rachael Gerson – Google (video & slide deck not available)
Future Web
Crafting and Executing a Local Content Strategy Speakers: Mike Ramsey – Nifty Marketing Dana DiTomaso – Kick Point
Semantic Juggernaut Speakers: Aaron Bradley – Electronic Arts (EA) Mike Arnesen – SwellPath
Mobile Strategy: Execution to Analysis Speakers: David Roth – Emergent Digital Marcus Tober – Searchmetrics
Global Search Strategies Speakers: Zeph Snapp – Altura Interactive Michael Bonfils – SEM International
Social & Paid
Social Content and Community Speakers: Joanna Lord – Porch Mark Traphagen – Stone Temple Consulting
Transform Your Content: Create, Measure, Succeed! Speakers: Matt Siltala – Avalaunch Media Kristy Bolsinger – Pricewaterhouse-Coopers LLC (PwC) (one combined slide deck for this session)
PPC: Top Hacks & Keywordless Targeting Speakers: David Rodnitzy – 3Q Digital Larry Kim – WordStream
How To Make (Piles Of) Money With Social Media In 8 (Absolutely) Attainable Steps Speakers: Marty Weintraub – aimClear Will Scott – Search Influence (one combined slide deck for this session)
Deep Dive
Performing a Highly Technical SEO Audit Speaker: Bill Hartzer – Globe Runner
Office Hours with “Professor Maps” Speaker: Mike Blumenthal – GetFiveStars.com (no slide deck available / this was a completely Q&A session.)
Big Data and SEO Speaker: Marshall Simmonds – Define Media Group, Inc.
Mighty Mobile: Bing Ads Insights, Optimization and Conversion
Speakers:
Frances Donegan-Ryan – Microsoft
(one combined slide deck for this session)