Please join us on Tuesday, September 12, at Lucky Labrador Brewing’s Quimby Beer Hall as we welcome Adam Schork, Digital Marketing & eCommerce Manager at Powell’s Books.
SEMpdx will be providing pizza, salad, and drink tickets for two (2) beverages.
To receive your SEMpdx membership discount, you must use the email address associated with your account in Eventbrite to purchase your ticket. Not a member? Join here.
Synopsis
Organic Traffic Loss in 2023: Recovery & Prevention
Losing organic traffic is always a frustrating situation, and can be scary. The numbers are moving in the opposite direction you need them to, and recovering from that takes some serious strategy. Whether it’s happening to you now or could happen in the future, equip yourself with the knowledge you need to tackle this massive undertaking.
Key takeaways include:
- Understanding traffic loss to algorithm changes and how to reverse the effects
- Recovering from a failed migration: Individual pages and Sitewide strategy
- A diversified portfolio: The strategy that mitigates unforeseen traffic loss
Speaker Bio
Adam Schork has been working in various areas of marketing for over 10 years which has contributed to over 50 businesses’ growth. His largest success stories in the last 6 years have been through paid search, SEO and website development. His passion for digital marketing grew after taking an SEO class at Stanford back in 2016. Since then the digital marketing landscape has evolved quite a bit, and he attributes his success to adaptability through an iterative feedback loop of continually consuming the latest industry news, evaluating reliable data to inform strategy, and making adjustments based on results.
Date and Time
Tuesday, September 12, 2023
5:00 pm to 7:00 pm. Presentation starts at 5:30 pm.
Location
Lucky Labrador’s Quimby Beer Hall — see map
1945 NW Quimby Street
Portland, OR 97209
Parking & Transit
There is a small parking on on-site, but don’t expect there to be any available spots. Metered street parking is available around the venue ($2.00/hour until 7:00 pm). The Portland Streetcar stops 3 blocks south on NW Northrup, and several bus stops are also in the area.
SEMpdx urges you to be safe and use rideshare providers like Uber or Lyft.
Sponsors
Thank you to our 2023 Event Sponsor for making our Educational Event Series possible!
Tickets
Registration Required.